When it comes to marketing, it can be tough to determine the most effective strategies. There are so many different ways you can try to lure customers to your brand: a free ebook, email marketing and press releases are few strategies often used. But how do you know what’s most effective? It all comes down to looking at data to see what works best.
Hackers come in all shapes and sizes. From kids trying to gain notoriety on the Internet to political groups trying to send a message, the motives for a cyber attack vary widely. So how can you protect yourself? It all starts with getting to know your enemy a little better.
500+ LinkedIn connections can seem like a lofty goal. You have a business to run, and probably don’t have much time to dedicate to the platform. However, carving out the time to grow your LinkedIn network can prove invaluable as it will provide social proof to yourself or organization and presents the opportunity to connect with new clients.
There’s a lot of talk about BYOD policies these days. While most companies are more concerned with the security risks that go along with bringing your own device, far fewer business owners forget the productivity risks. Believe it or not, a poor BYOD policy (or lack thereof) can actually hurt your staff’s productivity.
Taking work home, or practically anywhere else, has never been easier. With personal mobile devices, your employees can access company files wherever they are. Bringing your own device (BYOD) has become a popular strategy for many businesses to conduct work more efficiently and flexibly.
Love, Haha, Wow, Sad or Angry. If you’ve been on Facebook recently, you’ve probably noticed that Facebook has finally added five more ways for you to react to a particular post. Many businesses will find this feature important since these new emoticons now provide a way for you to know what users feel about your service instantly.
For many business owners, calculating the return on investment of a new technology purchase can be tricky. Some may not even see the value of calculating it, and therefore skip this step. This, however, can be a costly mistake to your business because if your technology isn’t saving you money, it’s costing you.
Has your computer been running slow lately? Are you getting a bunch of unwanted pop-ups? Then it’s possible your system’s security has been breached. Being able to identify whether or not your computer is infected with malware will allow you to quickly come up with antivirus solutions to protect your system.
We are no longer in the dark ages of Disaster Recovery. With the onset of cloud computing, DR has become more efficient and affordable than ever. Despite this fact, many business owners still cling to their medieval DR mindsets and myths that belong in debates among king Arthur and his knights of the round table.
To monitor your employees, or not to monitor, that is the topic of this blog post today. If you’ve ever considered monitoring your staff’s online activities, you may’ve been lost as to whether or not it’s the right decision. So we’ve listed the pros and cons of doing it, and some tips to make it a success if you go through with it.