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Attract customers with these 7 types of video content

Do you want to bolster your marketing campaigns? Then create videos and post them on social media. It doesn’t take much to make videos — you can finish high-quality ones using your smartphone and accessible video editing software. This makes them one of the most cost-efficient ways to target and convert potential customers. Here are […]

Boost your cybersecurity with security audits

Are your organization’s cyber defenses enough to protect it from a cyberattack? Unfortunately, just incorporating the latest antimalware software or firewall to your system won’t guarantee your company’s safety. Conducting a security audit will give you a complete picture of your company’s data integrity, giving you a greater chance of successfully meeting your cybersecurity goals. […]

Back up your data with these four storage solutions

Businesses rely heavily on data for their daily operations. They use it for everything, from building client relationships to developing marketing strategies and so much more. But without data backups, businesses risk losing data in case of a disaster. Every business owner must develop a robust backup plan for their business, which includes implementing any […]

Better internet security: Easy as 1, 2, 3

The internet is not such a bad place to be in — for as long as website owners do their share in keeping it safe for their visitors. Here are three tips to do exactly just that. Tip 1: Use HTTPS Short for Hypertext Transfer Protocol Secure, HTTPS indicates that a website has an extra […]

How to collect customer data effectively

Businesses have more access to customer data these days, thanks to customer analytics tools being more affordable and powerful than ever. However, a lot of data is unnecessary and can take up precious memory space. To ensure that your insights are relevant and useful, you must have a well-defined data collection system in place. Customer […]

Fix these business security flaws now

As businesses have become more reliant on technology, they’ve also become a prime target of cybercriminals. If you want to protect your organization from cyberattacks, make sure your cybersecurity system doesn’t have the following flaws. Open wireless networks With just one main internet line and a couple of wireless routers, an entire office can get […]

Why dashboards are vital tools for your business

People are visual creatures, which means we interpret visual data better than written words. That’s why most businesses turn to dashboards as a business intelligence tool to present data in a way that’s easy to understand, making dashboards a critical part of the business analytics process. Here are some common uses of dashboards across various […]

Why you shouldn’t use public charging kiosks

Smartphones have become a vital part of modern life. And as we spend more time on these gadgets, the likelihood of needing to recharge them while on the go increases. When your phone’s juice runs out and you’re nowhere near your charger, a public charging kiosk can look pretty promising. But what you might not […]

Why small businesses should consider business intelligence

For years, big companies have been harnessing the power of business intelligence (BI) to improve business performance. And for them, paying experts to analyze large data sets is no issue. It’s different with small- and medium-sized businesses (SMBs). SMBs also store large volumes of data, but many are wary of spending too much on BI. […]