Blog

Why small businesses should consider business intelligence

For years, big companies have been harnessing the power of business intelligence (BI) to improve business performance. And for them, paying experts to analyze large data sets is no issue. It’s different with small- and medium-sized businesses (SMBs). SMBs also store large volumes of data, but many are wary of spending too much on BI. […]

Two-step and two-factor authentication: What’s the difference?

Every business should have a strong cybersecurity posture to keep cybercriminals from infiltrating their network. One way to do this is by implementing a strict authentication process using two-step or two-factor authentication. These two processes are so similar that many confuse one with the other. Learn the difference between the two and how you can […]

Here’s why your business needs CRM

No business ever gets very far without a steady stream of customers. They are your primary source of revenue, so taking care of your relationships with them must be your highest priority. To effectively foster customer relationships, your business should leverage customer relationship management (CRM) systems. Imagine buying a product, and it breaks the first […]

Your business’s cybersecurity needs an MSP

With the prevalence of cyberattacks on companies of all sizes these days, businesses cannot afford to relegate cybersecurity to the bottom of their budget priorities. When it comes to cybersecurity, even small businesses should partner with a managed IT services provider (MSP). Here’s why it’s crucial to partner with an MSP that can implement robust […]

The pitfalls of business continuity planning

If your managed IT services provider has been using the same business continuity plan (BCP) for years, your organization may be in trouble. BCPs should continuously be updated so you avoid overlooking or underestimating certain issues. Not updating your BCP is just one mistake that can harm your business. Here are a few more you […]

How to be proactive with your cyber defenses

It is good to have an IT team and/or a third-party partner like a managed services provider (MSP) that helps keep your company protected against cyberthreats. It is even better to have all stakeholders be involved in preventing data breaches. Here’s how everyone can be proactive when it comes to cybersecurity. Understand the threats you’re […]

Here’s why you need a VPN and how to choose one

Installing antivirus software and using strong passwords are no longer considered the bare minimum in cybersecurity. With your online activities transparent to internet service providers, third parties, and hackers alike, it’s important to keep your information secure and private by using a virtual private network (VPN). Here’s why. What is a VPN? A VPN creates […]

How automation boosts your small business’s marketing

A solid marketing strategy can make a business profitable. Unfortunately, in the past, not all small businesses were able to spend a huge amount of their budget on marketing. With marketing automation becoming more and more accessible to small enterprises, that has changed. Here are marketing automation benefits your small business should leverage. Inbound lead […]

Surefire ways to protect your email account

If you think your email is safe from hackers, think again. A lack of sufficient email security protocols can lead to data theft, unauthorized access to sensitive information, and successful malware attacks. Here are some tips to secure your email account from unwanted intruders and the many troubles that come with them. Use separate email […]